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You may have probably been think how to get started with blogging, or what to write about in your blog. How are you going to get started writing a blog post? From our previous article about blogging, where we outlined reasons why your business should have a blog, you should be convinced of the business...
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What is a Domain Name? Domain name is the name of your website, it is the address people type in their browser so they can have access to your website. The domain name is your unique name and identifier on the internet. The domain name can be a combination of letters and numbers. There is...
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Buying on eCommerce stores is becoming a norm nowadays. It has been predicted that 80% of internet users in the country will purchase via any digital channel in the coming year’. As an individual, a budding entrepreneur, retailer or a business, a website optimized for ecommerce is an ABSOLUTE MUST HAVE. But beyond being a...
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Blogging is one of the most valuable tools that businesses have to engage with customers and ultimately make their lives easier. It is without a doubt one of the most important assets to any inbound marketing strategy and it’s a perfect complement to your website. A blog is a long-term marketing asset that will bring...
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Having a poorly designed website can cause businesses to lose customers, and that is money out the door. It is important to ensure that your website does not contain any of these top 9 Mistakes in Website Design.   Website Design Mistake #1: Spelling Mistakes This is the number one common error often found on...
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The digital age is here to stay and smart business owners are already taking advantage of the new wave of technology tools, techniques, resources and strategies to shoot their sales straight to the next level. Customers are now a lot more conscious about getting value for their money. Business growth can hardly ever occur without...
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Contrary to popular belief, Email Marketing still has the highest conversion rate to date of any form of digital marketing.   Here are 5 reasons why you should take email marketing for your business more seriously.   It’s cost-effective: as long as you have an email list of quality leads, you can convert leads to...
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What do you do when you want to look something up on Google? You type a word or two or sentence in the Google search bar and watch the search results roll in. Finding the words a visitor is typing inside Google to see your products, services, or content is called Keyword Research. Keyword research...
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Competition is good for your business. In fact, a healthy rivalry challenges you to work smarter with the resources you have. Successful businesses thrive under competitive pressures. Competition should not be seen as an obstacle, instead it should be seen as an opportunity. In fact, competition can make your business more successful. Here are ten...
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What is a meta description? The meta description are texts that describes a page of a website or blog and it is usually shown as a snippet in the search engine results pages. The meta description tag is hidden on the page so normal users cannot see it while browsing a webpage but search engine...
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